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  • Partial Client List

    KY Georgetown Scott County Chamber
    WA NUCA of Washington
    FL Greater Fort Myers Chamber
    MA Associated Builders and Contractors
    FL Greater Sarasota Chamber
    TX El Paso Home Builders Association
    FL Suncoast Utility Contractors Association
    FL Charlotte County Chamber
    TN Tennessee Home Builders Assoc.
    FL Hispanic Chamber of West Palm
    OR Bend Chamber of Commerce
    FL Christian Chamber of SW Florida
    MD Maryland National Capital BIA
    FL North Florida NUCA
    FL Carrollwood Area Business Assn
    FL Hardee County Chamber
    TX Texas Home Builders Assoc.
    NJ ACCA of New Jersey
    NH HBRA of New Hampshire
    OH PHCC of Ohio
    OR Oregon Home Builders Assoc.
    FL Central Pinellas Chamber

  • Recent Comments

    • Michael Sipe, President, CrossPoint Capital

      “Thank you for the Chamber Membership Drive Training with Oliver Group DIRECT. What I saw unfold as Rob and Kate Oliver worked their magic  on the room was one of the finest deliveries of fun, learning and practical marketing tools that I have seen from any platform anywhere in the

    • Anne Hotte, Hollywood Chamber of Commerce

      Rob & Kate, No way!  These flowers are just beautiful!  Is this another example of “shock and awe”?  It works!  We are sharing the timeline and new approach to retention at the staff meeting tomorrow!  I am so excited about it!  Thank you for ALL that you did!  You make

    • Maria Patterson, Carrollwood Area Business Association

      Dear Rob & Kate, Thank you many times over for facilitating the most successful Membership Drive in the history of CABA!  We appreciate all you have taught us and all the expert information and advice you have generously shared.  You are both a joy to work with and thank you

    • Patricia Crowley, Greater Hernando County Chamber of Commerce

      Dear Rob and Kate, On behalf of the Greater Hernando County Chamber of Commerce Board of Directors, thank you for presenting your “DIRECTDrive” to our membership committee.  The teachings you shared certainly were a result of our successful Membership Drive.  We appreciate your support to the Chamber and look forward

  • Read All Comments

  • More “Asks” in 2011

    As you set your new member goals, retention goals, non-dues revenue goals, member services goals and other goals for 2011 consider adding a goal for the number of “asks” that will be made inviting potential members to join the Chamber.
    The “asks” goal should include “asks” made by staff members, board members, committee members and your entire membership list.
    It’s also important to determine how people will be invited to join the Chamber.
    Between mail, email, social media, advertising and events there are opportunities everywhere to invite people to join the Chamber. A solid consistent “system” using these tools will get you pretty good results – consistency being the real key to success.
    There is one type of “ask” that rises far above the rest and this is the one that I would concentrate on the most in 2011 – and you probably already know what it is.
    When one of your members’ shares their Chamber successes with a potential member (someone they know) and encourages them to join the Chamber the odds of success will go up dramatically.
    One of the things that we teach in our DIRECTDrive “training day” is how to create a situation that makes it easy and fun for your members to invite their friends in business to join the Chamber. By removing the fear of rejection and turning your members into “story tellers” instead of sales people their level of comfort will go way up and your new member total will climb too!
    Dozens of “regular members” have recruited ten or more members in just a couple of days during their Association’s DIRECTDrive – one person from Milwaukee, Wisconsin actually recruited 55 new members in just a couple of days during their DIRECTDrive! It really is all about the “ask”.
    A couple of the tips we share with DIRECTDrive participating members (we refer to them as “Steps to Success”) include:
    1.)    Always contact people you know and would be comfortable sitting next to at a Chamber event (protects the “quality” of your membership).
    2.)    Remind potential new members that they will get access to XXX number of member companies that represent potentially thousands of employees and family members (it really is a huge number of potential contacts).
    3.)    Be sure to mention the different events the Chamber offers that give members real opportunities to get “face to face” with other like minded business people (your Chamber really is another form of “media” for your members).
    Clearly, there are dozens of conversation points that you and your members can use when talking with potential members. We’ll be covering several more in-depth in upcoming articles.

  • Recent Blog Posts

  • Recent Comments

    • Michael Sipe, President, CrossPoint Capital

      “Thank you for the Chamber Membership Drive Training with Oliver Group DIRECT. What I saw unfold as Rob and Kate Oliver worked their magic  on the room was one of the finest deliveries of fun, learning and practical marketing tools that I have seen from any platform anywhere in the

    • Anne Hotte, Hollywood Chamber of Commerce

      Rob & Kate, No way!  These flowers are just beautiful!  Is this another example of “shock and awe”?  It works!  We are sharing the timeline and new approach to retention at the staff meeting tomorrow!  I am so excited about it!  Thank you for ALL that you did!  You make

    • Maria Patterson, Carrollwood Area Business Association

      Dear Rob & Kate, Thank you many times over for facilitating the most successful Membership Drive in the history of CABA!  We appreciate all you have taught us and all the expert information and advice you have generously shared.  You are both a joy to work with and thank you

    • Patricia Crowley, Greater Hernando County Chamber of Commerce

      Dear Rob and Kate, On behalf of the Greater Hernando County Chamber of Commerce Board of Directors, thank you for presenting your “DIRECTDrive” to our membership committee.  The teachings you shared certainly were a result of our successful Membership Drive.  We appreciate your support to the Chamber and look forward

  • Read all comments link

  • New Member Companies

    2005 - 2015

    37,997

    New Member Companies
    Recruited Using the
    Oliver Group Direct Drive

    Process as of December 2015

  • phone and email

    p. 941.235.2202
    f. 509.769.0204
    email Rob Oliver
    email Kate Oliver